If you’re getting a new roof put on, you have the choice to pick a new roof color. Choosing a roof color is an important process because depending on the color you pick, it could increase your home’s resale value. The best way to increase your home’s resale value is to choose a roof color that compliments the other colors of your home. Your roof’s color accounts for 40% of your home’s exterior which is why it’s so important to choose something that fits well. Choosing a darker color for your roof also helps to influence the resale value because it won’t fade as fast as a lighter color.